holberg design – Branding. Personified.

Avail Technologies

New visual identity to capture a technology brand

Avail Technologies has over 300 years of combined experience, working hand in hand with transit professionals throughout North America. Their collective experience allows them to design, develop, and adopt technology solutions that provide the features and benefits to dramatically improve daily operations—as well as the riders’ experience.

Old Logo

The old logo was dated and did not convey an appearance of a state-of-the-art technology company.

Avail Technologies - Old Logo


Brand Research

We held a brand kick-off meeting with the client and its clients. We mined for brand facts and differentiators.

Avail Technologies Logo



New Iconic Mark

holberg design worked with Avail to help capture its brand and then gave the company a new visual identity. We worked with Avail’s management team (and some of its key clients) to develop a new logo, messaging, brand book, advertising materials, business cards, letterhead, brochures, pocket folders and web site design.

Avail Technologies logo
Avail Technologies logo

Avail Technologies

Avail Technologies Business Card Design




Avail Technologies Website Design

Avail Technology Tradeshow Booth


Brand Result

“I saw your trade show booth from across the floor and knew exactly what your offerings were and thought that I really needed to visit your booth.” – Transportation Trade Show Event Attendee

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