I’m sure you’ve done a Google search and have noticed a listing at the top or right that has a small “Ad” tag beside it. This is AdWords, Google’s online advertising program. Through search results, Google AdWords lets you reach new customers and grow your business. And holberg design is here to help you manage the complexities of this powerhouse advertising program!
Using AdWords, you can reach people as they search for words or phrases – keywords – or browse websites with themes related to your business. Your ad can appear on Google and its partner websites. With cost-per-click (CPC) bidding, you’re charged only when someone clicks your ad.
Here’s an example … Let’s say you run a bicycle repair shop near York, PA. Set your ad to appear to customers in just that location, and when someone living or visiting there searches Google for “bike repair near York PA,” they could see your ad and click it to connect to your business. It’s a simple concept … But incredibly powerful in its effect. And holberg design has the expertise to create, implement and manage an effective Google AdWords campaign to benefit your business!
holberg design is an affiliated member of the Google Partners network. What this brings to our clients is a team of dedicated Google specialists who will build your AdWords campaign for you… and implement the most effective campaign possible.
We’ve been developing high-performing AdWords campaigns in-house for years. But we’ve found that, on average, the campaigns that Google builds for our clients operate at double the CTR! If you’re looking to harness the power of Google AdWords, let us unleash our Google Partners connection for you!
While the web is ubiquitous, Google can also dial you in so your next door neighbor can find you too. Recent changes at Google have merged Google+ Local and Places for Business into Google My Business. If you haven’t claimed your listing, we can help get you registered. Claiming your listing adds powerful content to the results when users search for your business. And it’s the same content that appears across all platforms – desktop, tablet and mobile.
Once you’ve claimed your Google My Business listing, the next step is to let holberg design create a virtual tour of your business. Using Google’s Street View technology, we’ll help you “invite customers inside” the place you work with a 360 degree virtual tour that displays in Google Search, Google Maps and Google+.
It’s amazing to consider that through our Google Partners relationship, we can put one of the world’s most powerful tech giants to work… building YOUR business!
Data is knowledge. And knowledge is power. User numbers and activity on your website can help inform the development – and effectiveness – of your website… and your online presence. And that’s where Google Analytics comes in. holberg design is certified in Google Analytics and can analyze that data. We can provide powerful digital analytics for anyone with a web presence, large or small. Analytics is one of the most powerful digital analytics solutions available – and it’s free for anyone to use.
Marketing Professionals can learn:
Content Developers can learn:
Knowledge IS power! holberg design can help you implement and understand your Google Analytics data. And help your build a stronger online brand!
Without paid placement – a pay-per-click program – that’s impossible. What you need for improved placement in search results is a partner who understands SEO.
SEO takes expertise… and perseverance. Google tweaks their search algorithm every few months. SEO techniques that work today might not work tomorrow.
If you’re confused by terms like “meta tags”, “xml site maps” and “webmaster tools”, let holberg design manage your SEO for you. You WILL see improvement in your website’s search engine placement. And if you want “the Number 1 position”… ask us about Google AdWords.